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A first glimpse into what’s ahead - watch the official trailer now. The First Look on January 4, 2026, at 7 PM PST at Wynn Las Vegas. Live on Samsung Global YouTube and Samsung TV Plus. #TheFirstLook #TheFirstLook2026 #Samsung
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Ahead of The First Look 2026 at CES 2026, Samsung Electronics unveiled a teaser video on December 23 revealing the event’s theme — “Your Companion to AI Living.” The tech forums will be held from January 5 to 6, with four sessions covering topics including AI, home appliances and design. More information about The First Look 2026 will be revealed on Samsung Newsroom. | Samsung Electronics
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