OpenAI’s move toward ads in AI responses could create a new, highly contextual channel for advertisers while reshaping ...

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Advertisers now have the option to run Demand Gen ads on Google Maps, either alongside other channels or as a standalone ...

AI is changing search, but traditional SEO still drives most traffic. Real-world data shows which tactics continue to perform ...

Google's latest update gives large advertisers clearer, cross-account insight into how PMax allocates spend and performs ...

Reviews are disappearing faster as moderation systems, industry risk, and geography shape which reviews stay visible.

This shift to GEO matters because AI search tools work differently from traditional engines. Instead of a list of blue links, ...

Ryan Garrow is the Director of Partnerships and Client Solutions at Logical Position (LP), an Inc. 500 digital agency, ...

Google accused SerpApi of 'circumventing security measures protecting others’ copyrighted content that appears in Google ...

Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...

Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...

Google said AI Mode will deliver faster, smarter answers and tackle complex questions, comparisons, and planning with ...