Google clarified that exact keywords don’t serve ads in AIOs — but they also no longer prevent broad match keywords from ...

Here's a grounded approach to keyword optimization that prioritizes clarity, structure, and real user experience.

Kurtz, the Pennsylvania Supreme Court upheld the use of a “reverse keyword” request that led police from a pool of Google ...

Semrush analyzed 10 million keywords and found volatility, more ads, stronger CTRs, and AI Overviews expanding beyond ...

Stop typing and start searching visually. Learn 10 creative ways to use Google Lens every day to identify plants, copy text, ...

Google Labs announced a new AI productivity experiment called CC that provides a sort of daily briefing each morning.

SEO specialists use Google Trends to track new keywords they can quickly adopt to boost website traffic. However, it doesn’t ...

Brad Geddes dug into how he felt "AI Max can trump your existing exact and phrase match keywords and then claim credit for ...

Google announced the Google December 2025 core update on Thursday afternoon, December 11th, and it already has a significant ...

Travel and hospitality brands are reworking search fundamentals, moving from keyword dependence to memory dependence, design-led content and experiences that AI can easily reference ...

Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...