LONDON—The dominance of digital media will pass a new milestone in 2022 when worldwide social media advertising will hit $177 billion, overtaking television at $174 billion, according to Zenith’s new ...
Driven by TikTok, Instagram and other platforms, global advertising spending on social media will overtake spending on television in 2022, according to the latest projections from the Zenith media ...
Dimensions: 30.6" x 20.2" x 7.6" in (with stand); 30.6" x 18.4" x 4.6" in (without stand) LCD TVs have been rapidly dropping in price for about two years now, all the while their feature sets and ...
Internet technology may have significantly impacted media consumption trends over the last decade, but the pace of change is slowing, Zenith says. Following several years of increases in daily media ...
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Zenith last week began offering a DTV converter box with analog pass-through capability, which ...
Global advertising expenditure is forecast to grow 8.0% in 2022, according to Zenith’s latest Advertising Expenditure Forecasts report, published today. Yes, this represents a “minor downgrade” from ...
Both Publicis Groupe’s Zenith and IPG’s Magna attribute growth in online advertising to programmatic targeting and data in their global ad spend forecasts released this week. That momentum will help ...
Online video ad spend will total $45 billion this year, up from $37 billion last year, and is expected to exceed $61 billion by 2021, according to Zenith’s Online Video Forecasts 2019 report published ...
Expenditures on platforms like TikTok and Instagram will jump to $177 billion next year to top television, which will account for $174 billion, according to the media agency's global forecast. By ...
IRVINE, Calif.--(BUSINESS WIRE)--PCMA, the pioneer and category leader in Non-Bank Private Client Lending, today announced the launch of the ZENITH national television advertising campaign, focusing ...