Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting ...

In some cases, and for limited periods, energy suppliers can generate more energy than is needed, which can lead to so-called ...

Australians splashed out during this past Black Friday, with consumer spending reportedly reaching $23.8 billion - which is ...

Why does global luxury still treat African consumers as if they haven`t learned `good taste` yet? In this opinion piece, Ray ...

In the wake of escalating living expenses, many Canadians are flocking to discount retailers like Dollarama to stretch their grocery budgets. This trend highlights a significant shift in consumer ...

The South African betting market is undergoing a significant shift: players are becoming more cautious, providers are becoming more technologically advanced, and regulators are becoming more demanding ...

Key market opportunities include leveraging grocer store expansions in 2025/2026 and capturing the interest of underrepresented young consumers (16-24) in loyalty schemes. Focus on food & drink sales ...

Learn how Activities, Interests, and Opinions (AIO) help define consumer psychographic profiles, enhancing targeted marketing strategies by understanding customer behavior.

Key opportunities in the UK online retail market include tapping into the growing sectors of health & beauty and online food & grocery, driven by budget-conscious consumers and grocer investments.

Rising costs and uneven income growth are changing how Americans shop. Today, more than 90% of grocery customers are uncommitted, spreading trips across banners to maximize value for their households.

The UAE is entering a new period of growth defined not only by investment flows and population expansion but by a far more ...