Consult PR Inc., released an update from its ongoing AI series addressing how AI-enhanced pay-per-click programs perform when applied to niche keywords and specialized service categories. The firm ...

Most ad platforms have something called a “learning period.” This is not a period for the marketer to observe and learn from the performance. Instead, it’s a period of time ranging from 48 hours to ...

Abstract: Additive manufacturing (AM) is a promising manufacturing method for many industrial sectors. For this application, industrial requirements such as high production volumes and coordinated ...

Parents visiting their children’s kindergarten class for the first time may think they’ve arrived at the wrong room, especially if they expect it to resemble the kindergarten they attended as ...

Learning in public universities and constituent colleges will be paralysed as lecturers down their tools on Wednesday following the government's failure to pay salary arrears agreed upon last year.

The West African Examinations Council (WAEC) has announced plans to fully adopt computer-based testing (CBT) for its examinations by 2026, a move set to transform Nigeria’s education landscape. While ...

Over the past decade, digital marketers have witnessed a dramatic shift in how search budgets are allocated. In the past decade, companies were funding SEO teams alongside PPC teams. However, a shift ...

PCC Community Markets is back in downtown Seattle. The 72 year-old co-op returns this week after closing in 2024 — but with a smaller footprint. When PCC Corner Market opens this week, it will focus ...

For e-commerce stores, effective pay-per-click management is the key to making ads profitable and staying competitive. Over the years, I've helped e-commerce brands of all sizes run successful PPC ...

The cost of higher education continues to rise. Earn to Learn is a non-profit that helps low-income students earn their college degrees with minimal student loan debt. They also offer financial ...

PPC stock last traded at $51.53 and sits 9.8% below its 52-week high of $57.16, reached on Feb. 14, 2025. This recent pullback may offer a compelling opportunity for investors seeking exposure to a ...