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Ibotta (NYSE: IBTA), which operates the largest digital promotions network in North America, announced today that it will report fourth quarter 2025 financial results after the market closes on ...

Jennifer McRae is a digital media producer for CBS Colorado with more than 25 years of experience in news. Jennifer is part of the digital team recognized for excellence for Best Website several times ...

DENVER--(BUSINESS WIRE)--ABCS Insights, a leading ad effectiveness analytics company, and Ibotta (NYSE: IBTA), the performance marketing platform for promotions, today announced a partnership that ...

Studies across snack, pet and beverage categories demonstrated Ibotta’s ability to drive measurable incremental revenue ABCS Insights, a leading ad effectiveness analytics company, and Ibotta (NYSE: ...

DENVER (AP) — DENVER (AP) — Ibotta Inc. (IBTA) on Wednesday reported profit of $1.5 million in its third quarter. The Denver-based company said it had profit of 5 cents per share. The digital company ...

The in-flight campaign measurement and optimization tool is intended to drive incremental sales at scale and reimagine performance marketing for CPGs. Leach added, “Marketers have come to expect ...

For CPG marketers, accurately measuring the return on investment (ROI) of promotions remains a struggle, especially for the in-store purchases that still make up about 80% of sales, despite the growth ...