AI slop refers to the growing volume of low- to mid-quality content produced using AI tools, often created quickly with ...

A closer look at how Microsoft Copilot uses conversational search to capture intent, reduce wasted spend, and improve ROAS.

With tools like OpenAI’s new Atlas browser, even the browser becomes the billboard. The user never needs to enter the ...

AI writing tools are supercharging scientific productivity, with researchers posting up to 50% more papers after adopting ...

From AI search and commerce media to measurement and consolidation, we share the seven trends that will shape marcoms over ...

From Rebecca, to The Best Years of Our Lives, to The Lost Weekend, which 1940s Best Picture Oscar winner is the absolute ...

Australian Hugh Williams ran Google Maps and invented the tech behind “doomscrolling”. His take on the AI future is ...

Social media nowadays, has become more than a simple leisure activity. It is a tool that drives businesses, and helps ...

Ranking at the top of search results is the price of admission to compete in the crucial product-discovery and consideration phases of a customer’s buying ...

Duplicate or similar content on your site makes it hard for AI search engines to interpret your intent signals.

Bing published a blog post about how clicks from AI Search are improving conversion rates, explaining that the entire research part of the consumer journey has moved into conversational AI search, ...

The study found that when an author started using AI, the number of preprints they produced increased dramatically. Depending ...