Remember when chatbots were those clunky pop-ups that appeared on websites, asking "How can I help you today?" only to loop you through three irrelevant menu options before you gave up and called ...

Coppel is one of the largest department store chains in Mexico, with a long-standing reputation for making products accessible to millions of customers across fashion, electronics, furniture, and home ...

Every November, eCommerce faces its hardest exam. Black Friday and Cyber Monday are not just shopping events; they are trials by fire for digital platforms. Systems are driven to their limits. Checkout ...

Reha Gündüz leads Mircate, the growth engine for modern digital commerce, with 15+ years of expertise spanning loyalty, promotions, engagement, and program strategy & execution. Black Friday pushes ...

Despite 137.8 billion app and game downloads in 2024, most apps fail to keep users engaged. By day 30, Android apps retain just 2.1% of users, while iOS manages only 3.7%. Even worse? 71% of users ...

As marketers, we often plan in quarters but shoppers don’t live by calendars. They live by moments. Summer is packed with them: music festivals that light up social feeds, global sports events that ...

Composable commerce is a modern approach to building eCommerce systems where businesses select and integrate the individual software components, often called “best-of-breed” solutions, that best fit ...

Video is changing the way we shop. From live tutorials to influencer-led product demos, beauty brands are using video to connect with customers in ways that feel more personal, engaging, and—most ...

New Look is a leading fashion retailer that aims to inspire and empower customers through accessible style and innovation. With a dynamic digital presence, New Look is committed to enhancing customer ...

From the high streets of London to the boutiques of Paris, beauty continues to flourish despite economic uncertainties. But what's really interesting is how the industry is changing. Today's beauty ...

Love it or hate it, Valentine's Day transforms the retail landscape every February. While some rush to secure the perfect gift or plan elaborate celebrations, others scroll past heart-shaped ...

As Black Friday and Cyber Monday (BFCM) campaigns swept across Q4, we were blown away by the creativity, innovation, and impact of our customers' Storyly content. From shoppable experiences to ...