According to a Nielsen report, Paramount posted the largest month-on-month share increase of the year, while Netflix and ...

While digital consumption continues to expand, the revenue trajectory highlights a market that is maturing but still ...

From a 'Bolo Ta Ra Ra' Christmas to a Santa gifting Polycab Green Wires, we bring you a wrap of the brand spots that caught ...

Nimish Agrawal, Director Digital Business Unit & Chief Marketing Officer, writes why 2025 marked a pivotal inflection point ...

Duroflex has announced a partnership with actress Krithi Shetty for launch of Avalon Elite mov.E.

At the centre of this shift is the Advertising Standards Council of India, which is developing an AI-ready regulatory roadmap ...

A section of content creators is choosing to step away from the hustle and return to 9-to-5 roles, seeking stability over uncertainty ...

HT Media Limited has put on hold its earlier decision to shut down the operations of its FM radio station Fever in Chennai, according to a regulatory filing made with the stock exchanges on December ...

For Sam Balsara, Joshi’s stature lies in a rare duality the industry seldom witnesses- the ability to balance poetry and persuasion, art and advertising, without diluting either ...

The second edition of the Masterpiece 40 under 40 Awards & the Art Excellence Award spotlight emerging and mid-level Indian ...

Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...

Adrienne O’Hara most recently served as Senior Vice President of Global Communications and Engagement at Gap Inc ...