Scale, investment in measurement solutions and newfound connected TV prowess is turning the retailer into an advertising ...

Walmart’s nearly 30% stock jump this year didn’t come from a single headline or one-off moment. It’s been building quarter ...

The holiday season is a great time for retail stocks, but not all of them carry that rally into the new year. And then some retailers continue to post excellent sales numbers regardless of the time of ...

Watch the Video With less than two weeks until Christmas, the retail calendar is effectively at its peak. For most retailers, ...

Data reveals which holiday ads drove the strongest emotional impact, and what marketers can learn from the season’s top ...

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The time of year has come again when gift-givers trudge around shops and scroll endlessly through e-commerce websites to find suitable Christmas presents for their loved ones. Some will enjoy browsing ...

NBCUniversal will incorporate 'Arrival Ads' for those who sign on to Peacock, among a host of other new ad-tech elements unveiled by the company.

Retailers like Target and Amazon extend their return policies beyond the typical 30-day window for the holidays, giving you ample time to get a refund or swap out your unwanted presents.

One major growth sector is retail advertising, when a brand pays retailers like Amazon or Walmart to highlight their products ...

There will always be occasions when a nose-to-tail brand identity redesigns is appropriate, but recently we’ve seen ...