When the company launched Carrot Ads in March 2022, powering retail media networks on other e-commerce sites, it was years ...

With an eye toward making video ads more actionable, Google unveiled a new mobile-first ad format for YouTube dubbed Trueview for action. The format displays a tailored call-to-action during and after ...

Google's cookie deprecation plans are canceled, favoring Privacy Sandbox APIs and user choice for ad tracking. Ad tech stocks react variably: Criteo surges 9%, while ...

Google Video Ads offer a dynamic and engaging way for brands to reach their audience through visual storytelling. With video content’s growing dominance in consumer internet traffic, leveraging Google ...

Ad networks are one of the best ways for content creators to monetize their content. Here are the best ad networks to choose from in 2024. In case you were in any doubt, we are now living in the ...

Google has placed ads for hundreds of brands — including major advertisers such as Kimberly-Clark, General Motors and Procter & Gamble — on “made for kids” YouTube videos that may have triggered ...

"Sociable" is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Well, that’s one way to sidestep controversy. So ...

Google was hit with a cluster of class actions last month in California. At least three class actions were filed, one of which accuses the tech giant of unlawfully 'scraping' massive amounts of ...

YouTube is one of the most popular video sharing platforms in the world, boasting over 2 billion active users. Many people create and upload their own content to YouTube, hoping to make some profit ...

SAN FRANCISCO, July 31, 2023 /PRNewswire/ -- If a video advertisement autoplays for a bot on an unlisted webpage, does anyone hear it? Milberg is seeking Google clients who paid to run TrueView ads ...