The park also borrows heavily from Mattel’s most iconic brands. Highlights include a larger-than-life Barbie Beach House, ...

Christmas morning can feel like a whirlwind of plastic packaging, blinking lights, and toys that break before the New Year. Kids may also become overstimulated and lose interest before they even get ...

Barbie is not who we think she is. For nearly seven decades, Mattel has sold Barbie as a true original: a revolutionary and empowering alternative to the baby dolls before her. In her new book, ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

As told in Tarpley Hitt’s rollicking “Barbieland,” the rise of America’s doll alter ego is much messier and more interesting than any movie. By Amanda Hess Amanda Hess is a critic at large for the ...

New tariffs on imported toys are pushing prices up, thinning inventory, and making big-name brands harder to find Shoppers will see fewer familiar brands, sneaky shrinkflation in the box, and higher ...

If you click on links we provide, we may receive compensation. Including sensory-friendly picks from a doctor and parenting expert Lego; Target; Walmart (2) Black Friday gave us some tremendous toy ...