Science has never been the pristine, market-free ideal many imagine. It has always lived – sometimes uneasily – within a ...

Proactive monitoring tools, such as a third-party hotline platform and data analytics, coupled with employee engagement and a ...

Nigeria is a country deeply rooted in tradition, culture and communal life. One enduring feature of our national life is the annual movement of people from urban centres back to their ancestral homes ...

Meanwhile, cosmetics, personal care products, toys, electronics, and festive gift items remain among the most counterfeited ...

IBPC Dubai Annual Retail Conclave highlights how agentic AI, data-driven decision logic, and next-generation infrastructure ...

NPR's Leila Fadel speaks to an economic analyst for Visa about consumer spending this year, and what we could expect going into 2026.

Consumers stepped up gift giving during the first seven weeks of the holiday shopping season, yet uncertainty about the economy is making them more targeted in their buying.

The festive season is a period when counterfeit goods find their easiest entry into the market—hidden behind discounts, speed, and pressure to deliver joy quickly.

Discover how Freudian motivation theory impacts investor behavior, drawing on unconscious desires and motives for informed financial decisions.

Learn how Activities, Interests, and Opinions (AIO) help define consumer psychographic profiles, enhancing targeted marketing strategies by understanding customer behavior.

Abstract: Generative artificial intelligence (GenAI) holds great promise for enhancing informal second language (L2) learning, but its impact largely depends on how it is used. This study explores the ...

Discover how market research tools using GEO Tools can help businesses make informed decisions, understand market demands, ...