More people are finishing their search journey without ever clicking a link. That shift changes how you need to run paid ...

This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

No matter how you generate business leads, you need to turn brand awareness into actual sales. Here are nine lead conversion ...

Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

Understand how to use Google Ads recommendations so you can spot what helps, ignore what doesn’t, and keep your account safe.

A dismissed feature request sat ignored for six months. One engineer's quick test revealed it was worth $100M. Here's why ...

The maniac who set a homeless man on fire on a Manhattan subway train early Monday is still on the loose, leading police to release surveillance images in hopes of tracking him down. The unidentified ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are starting to see big movement from the Google ...

Marketers know no bounds. I was just reminiscing yesterday about how nice it was to not get targeted ads all the time (10-year-old me watched as many Life Alert commercials on the Game Show Network as ...

Immigration and Customs Enforcement is expanding plans to outsource immigrant tracking to private surveillance firms, scrapping a recent $180 million pilot proposal in favor of a no-cap program with ...

In letters sent on Friday to Google CEO Sundar Pichai and Apple head Tim Cook, committee leaders singled out ICEBlock, an app previously used to monitor U.S. Immigration and Customs Enforcement agents ...