Seiko’s 2025 has seen popular releases, store openings, and strong market performance—“big achievements when there’s no denying that everyone is working harder for every watch purchase,” says Faye ...

Pepsi and Seiko have collaborated on two limited-edition watches The two models are inspired by the brand’s ’90s and modern logos Both watches are highly limited, with just 7,000 units of each ...

Vice Adm. Seiko Okano has officially taken on the role of principal military deputy, assistant secretary of the Navy for research, development and acquisition (ASN RDA). Prior to this appointment, she ...

Seiko has launched one of the standout watches of 2025, the new Prospex Speedtimer SPB513. The sleek time-and-date model isn't just a looker—it brings something surprising to the table. While most ...

Seiko is one of the most beloved watch brands in the world because it offers unrivaled value at every price level, across a vast catalog of designs that covers every imaginable taste and need. When ...

The Seiko 5 isn't the only affordable watch worthy of your wrist. For more budget ticker intel, check out the GQ Watch Shop. So, you want to buy a watch. Maybe it’s your first watch, maybe it’s your ...

For 2025, Seiko is relaunching its Vanac series. The OG models dropped in the ’70s, and its angular case design is inspired by Tokyo. Naturally, a very cool city births a very cool watch (cool case, ...

We recently looked at the seven best vintage Grand Seiko watches to collect, as well as at a $90,000 1968 VFA Grand Seiko that sold earlier this year. Today, we are going to look at actual listings ...

Seiko has been in anniversary mode lately. Last year, the Japanese watchmaker celebrated 110 years since the creation of its first watch, the Laurel, while this year represents 100 years of the brand ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. American astronaut William Pogue made horological history during his 84 days orbiting Earth. By wearing his ...

In 1969, Seiko released the world’s first automatic chronograph, known as the Seiko Speedtimer. It’s an iconic timepiece that rose to stardom as the first automatic chronograph to travel into space – ...