Today, Nielsen, a global leader in audience measurement, data, and analytics, and Roku, a leading TV streaming platform*, ...

Automakers spent an estimated $2.1 billion on linear television advertising from January to early December 2025, with heavy ...

As part of the expanded multi-year strategic partnership, Nielsen will continue using Roku’s large-scale TV data as input to its Big Data + Panel measurement for both linear and streaming ratings.

The headline for 2026: AI is making the basics matter more. Marketers are rediscovering that trust, loyalty, and brand still ...

Learn more about whether AtriCure, Inc. or QuidelOrtho Corporation is a better investment based on AAII's A+ Investor grades, which compare both companies' key financial metrics.

Through a recent notice, the Undergraduate Medical Education Board (UGMEB) of the National Medical Commission (NMC) has ...

Here are five deals whose consequences will help redefine the marketing and media landscape in 2026. After years of political ...

We test the differences in rolling resistance and aerodynamic performance between the Continental GP5000 S TR and the Continental Aero 111 ...

Despite weight loss drugs' popularity, the “average” woman is still in the plus category, and they are finding their options ...

T here was a time when using baby gear was a standalone experience. You assembled the crib and then you placed the baby in ...

"New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite," Nielsen proclaimed this morning, making me wonder what a "measurement suite" actually is. I've got the in-tabs to ...

Unified platforms simplify outcome monitoring and strengthen governance —both critical as systems become increasingly autonomous.