PASADENA, Calif.--(BUSINESS WIRE)--Azira, a global consumer insights platform, today announced it has been named the “Best Location Based Marketing Platform” in the 8th annual MarTech Breakthrough ...

While IP addresses are often treated as a universal identifier for targeting and cross-channel matching, their volatility can ...

For those of us working in location analytics, the concept of artificial intelligence (AI) is not a new one. It’s been helping us analyze data sets and build forecast models for decades. But the ...

No audio available for this content. HERE Mapmaking allows users to create detailed interactive maps of private sites, outdoors and indoors. This includes sites not covered by public maps, such as ...

Acuity Brands, Inc. (NYSE: AYI) today announced that Verve, the global leader in location-powered mobile marketing, has joined the Atrius IoT Partner ecosystem. Verve will leverage Atrius Platform ...

Daily lives increasingly blend digital interactions and physical experiences, creating a world where online information directly influences real-world actions. Location technology is central to this ...

BOWIE, Md.--(BUSINESS WIRE)--Inovalon, a leading provider of cloud-based software solutions empowering data-driven healthcare, today announced it has completed a series of initiatives focused on ...

Your audience isn’t just online, they’re on the move, and every step they take is a data point. This is where high-intent location-based marketing lives and wins. At Vicinity Media, we don’t just ...

NEW YORK, Aug. 5, 2024 – Carbyne, a global leader in public safety technology, today announced a promising collaboration with global public safety technology leader Axon, a trusted provider of ...

A new feature rolled out on the social media platform X has set off waves of finger-pointing by suggesting that many account holders may not be physically located where users assume they are. Late ...