Automakers spent an estimated $2.1 billion on linear television advertising from January to early December 2025, with heavy ...

As part of the agreement, Nielsen will continue to receive support for offerings like Big Data + Panel while Roku gains ...

Today, Nielsen, a global leader in audience measurement, data, and analytics, and Roku, a leading TV streaming platform*, ...

As part of the expanded multi-year strategic partnership, Nielsen will continue using Roku’s large-scale TV data as input to its Big Data + Panel measurement for both linear and streaming ratings.

"New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite," Nielsen proclaimed this morning, making me wonder what a "measurement suite" actually is. I've got the in-tabs to ...

"Stranger Things" Season 5 shattered a Nielsen record during the week of Thanksgiving, accumulating about 8.5 billion minutes ...

The headline for 2026: AI is making the basics matter more. Marketers are rediscovering that trust, loyalty, and brand still ...

Through a recent notice, the Undergraduate Medical Education Board (UGMEB) of the National Medical Commission (NMC) has ...

The elimination of Illinois’ statewide grocery tax, gun storage laws aimed at preventing shootings and suicides, rules protecting undocumented students, and a ban on fluorescent light bulbs ...

Learn more about whether AtriCure, Inc. or QuidelOrtho Corporation is a better investment based on AAII's A+ Investor grades, which compare both companies' key financial metrics.

Paramount displaced NBC Universal as the third-largest media distributor during Nielsen's November measurement month.

The news of Netflix finally bagging Warner Bros. Discovery landed with the weary familiarity usually reserved for a cancelled flight or that uniquely British phenomenon of a replacement bus service.