Your nose’s superpower is thanks to a “superhighway” that leads directly into your brain. The olfactory system runs straight to the hippocampus, or your memory hub, whereas other sensory systems have ...

A team of UChicago psychology researchers used fMRI scans to learn why certain moments carry such lasting power ...

Memories and learning processes are based on changes in the brain's neuronal connections, and as a result, in signal ...

Discover nine effective and practical ways to help your brain remember what you read by improving focus, using active reading methods and building strong recall habits.

A new peer-reviewed study led by scientists at the Perception Dynamics Institute and the University of California San Diego ...

Think math is just about numbers and equations? Think again. Research analyzed 49 studies with 37,654 participants and ...

A new study led by scientists at the Perception Dynamics Institute and the University of California San Diego demonstrates ...

Simple daily activities can strengthen your brain just like exercise strengthens your body. These 10 science-backed brain ...

A new study suggests that everyday multilingual habits—from chatting with neighbors to revisiting a childhood language—may help preserve memory, attention, and brain flexibility as we age.

Memory acts as the invisible thread linking our past experiences to present awareness, shaping who we are and how we learn. Far from being fixed, though, memory is a dynamic system. It's constantly ...

It looks like nothing more than a bedside fan. To program it, you hit the “on” button once. But what happens next could improve your memory by 226%. This is Memory Air, a new product born from decades ...