A series of image-improving initiatives announced by Wal-Mart Stores Inc. in recent days closely follows the recommendations of a consultant's report that found that the public believes the retailer ...
In a move to spiff up its image, Wal-Mart is piloting a new marketing campaign that trumpets its health-care plans, charitable contributions and positive impact on the American economy with two TV ads ...
NEW YORK (Reuters) - A recent poll conducted by a critic of Wal-Mart Stores Inc. showed that more consumers had a favorable view of the world's largest retailer than a year ago. Out of 1,000 ...
NEW YORK/PHILADELPHIA, April 12 (Reuters) - A report that Wal-Mart Stores Inc. has considered spinning off its Sam's Club warehouse chain may be a sign that the world's largest retailer has found a ...
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