One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...

Google Ads now lets you select your business(es) by searching Google Maps for location assets / extensions. This addition should make it easier to manage existing and new location assets for your ...

AI search is leading a steep drop in website traffic, but Google sees this as opportunity for marketers. Find out why.

Learn how Google Ads placement targeting works – what it is, where to find it, how to block the junky sites, and whether it’s worth testing.

The ad industry is still smarting from last week’s news of a laissez-faire set of court-ordered remedies after Google was found guilty of operating a monopoly in the search ad market. Well, the ...

Google Street View helps you virtually see locations worldwide. Instant Street View is a faster shortcut to Google Street ...

Cybercriminals are running ads that promise free access to TradingView Premium, a market tracking and investment app, for Android mobile users. The links go to a cloned website, which initiates a ...

Threat actors have been using multiple websites promoted through Google ads to distribute a convincing PDF editing app that delivers an info-stealing malware called TamperedChef. The campaign is part ...

For years, marketers have asked for better visibility into how individual channels contribute to Performance Max results. Google has released a tutorial walking advertisers through its new Performance ...

Google changed its policies about fingerprinting. Google sells access to audiences. Google's ad platforms allow you to do ...

Automation can drive PPC growth, but without human guardrails, it chases cheap wins instead of business outcomes.

EU Delays Fining Google for Ad Tech Monopoly to Avoid Trump Backlash Your email has been sent The two finalised a trade deal in July that saw the majority of European exports subject to a 15% tariff.