Snowflake, Salesforce, dbt Labs and major tech companies launch Open Semantic Interchange (OSI), an unprecedented open-source initiative to standardize business data definitions and accelerate ...

To drive results, data must shape decisions in real time. That means prioritizing clarity, ownership and follow-through. When ...

The Open Semantic Interchange (OSI) industry initiative was organized by cloud data storage company Snowflake, along with ...

Many marketing organizations are playing a strategic role in helping to transform their companies from being operations- or product-centric to becoming more customer-centric. To have an impact on ...

Shireesha Gorgilli is a seasoned product management and business intelligence professional based in the United States with over a decade of experience. With a strong educational foundation, including ...

In recognition of the rise of agentic AI and the shift away from traditional dashboards and reports, Salesforce and Snowflake ...

With the convergence of online and offline marketing, the constantly increasing accessibility of data, and substantial improvements in analytical capabilities, marketers can now measure far more than ...

News; Snowflake, Salesforce, dbt Labs, BlackRock, and partners launch the Open Semantic Interchange to unify fragmented data ...

Running a call center is about more than just answering phones. Every call, every second of talk time, and every interaction ...

Snowflake, Salesforce, dbt Labs, and other leading industry partners launch Open Semantic Interchange (OSI) to standardize ...

The initiative introduces a vendor-neutral semantic model specification designed to create consistency in how business logic is defined and shared across AI and business intelligence applications.