What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

Discover the '67' Google Easter Egg. Learn what it means, a hidden interactive animation that makes your search screen dance, ...

Broad match is becoming the default because Google wants Search to run on systems, not keyword spreadsheets. That does not ...

A change in acronym does not mean a change in strategy. A Google executive has confirmed what founders have figured out on ...

The slang term "67" seems to be everywhere anymore. Now Google is getting in on the trend with an interesting twist. Here's ...

Google's Robby Stein explains how AI Mode applies longstanding search quality signals and names five factors used to judge ...

Police say the surviving alleged Bondi Beach gunman has been charged. It comes as the first funerals are being held for the ...

Google's new plus button is a direct, desktop-only shortcut that pushes you into AI-powered search by uploading files.

Google now features a fun Easter Egg for the viral '6-7' meme. Typing '6-7' or '67' into Google search makes the results page shake. This trend started with a song by rapper Skrilla and gained ...

There’s a lot more going on in Apple Notes than checklists and text, especially if you know where to look and how to use it.

While one AI prompt uses a small amount of energy, billions of people use AI every single day. When you add up all those tiny ...

The Justice Department has released records from the Epstein files, the first documents to come to light under a new law ...