The 4 Ps (Product, Price, Place, Promotion) form the "marketing mix," a foundational framework for marketing strategy. While the concept originated in the 1960s, it remains essential for aligning ...
L. NAZARETH TWP., Pa. - The Dutch Springs aqua park has been sold for $16.1 million, according to Landex, a company that maintains government property records. The sale clears the way for building two ...