Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...

Google is making a bigger push into the booming retail media business through a tie-up with Criteo, according to a press release. This is the search giant’s first partnership focused on onsite retail ...

When you think of Google, what comes to mind? Search engines, smartphones, email, cloud storage — perhaps even self-driving cars. But beneath its impressive portfolio of products and services lies the ...

Google started placing ads inside chat conversations with some third-party AI assistants, according to a Bloomberg report, marking another step in its push to monetize AI-powered search alternatives.

Search has always been a moving target. From the days when keyword match types and manual cost-per-click (CPCs) gave advertisers a sense of control, to the rise of Shopping ads, automated bidding, and ...

Google Ads now lets Android App campaigns optimize bidding for view-through conversions, showing a shift toward video-driven ...

Google has denied a new report that claims the company is planning to introduce ads in Gemini as early as next year.

My Ad Center lets you see the companies behind advertising in Google Search. Google is now adding a separate “funded by” section, to more clearly communicate where ad dollars come from. Living in our ...

(Bloomberg/Josh Sisco and Leah Nylen) — The US Federal Trade Commission is investigating whether Amazon.com Inc. and Alphabet Inc.’s Google misled advertisers that place ads on their websites, ...

Forbes contributors publish independent expert analyses and insights. Dario Sabaghi covers the cannabis industry with a focus on Europe. Izmir, Turkey - April 02, 2011: Close up of Google Canada main ...