The days of the company’s “don’t be evil” mantra are long gone. Switching away isn't as hard as you might think.

Google crawls and parses your contact page. Structure it with the right signals and trust factors to drive rankings and real leads.

The Saranac Lake Police Department is installing a dozen Flock license plate reader cameras and security cameras around the village with a state grant. These automatic license plate ...

Google’s SEO tools, including Analytics, Search Console, and Ads, are a powerful, free way to build your website traffic.

Use the vitals package with ellmer to evaluate and compare the accuracy of LLMs, including writing evals to test local models ...

Discover how data lake consulting helps organizations design, secure, and optimize scalable data architectures for analytics, AI, and business growth.

Malware can blend in with legitimate AI traffic, using popular AI tools as C2 infrastructure.

They distract, a new report says, from the energy-gobbling chatbots and video generation that make up the core business.

Secure your brand’s citation share. Finch’s new GEO framework optimizes digital authority for AI-generated answers in ...

"Presented as a package deal." New report uncovers dangerous tactics used by Google and Microsoft to promote their products: 'Serves as a distraction' first appeared on The Cool Down.

That’s the job of generative engine optimization (GEO) — and in 2026, it’s no longer optional. This guide shows you how to build, execute, and measure a GEO strategy that actually works. What is GEO — ...