Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...
Brad Geddes dug into how he felt "AI Max can trump your existing exact and phrase match keywords and then claim credit for ...
What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...
A new AMOS infostealer campaign is abusing Google search ads to lure users into Grok and ChatGPT conversations that appear to ...
Discover why your holiday CPCs stay inflated even when you’re the only bidder -- and how smart marketers are reclaiming that wasted spend.
The offer comes right when people are thinking about how they'll pay for holiday shopping and heating bills. But how much ...
For more than 20 years Google has been the gateway to the internet – now it wants to use its dominance to win the AI race.
Google has a device usage study involving everyday consumers to understand 'how users interact with the internet.' Consumers should take more care in reading privacy policies, especially when asked to ...
A Reuters investigation reveals the owner of Facebook, Instagram and Whatsapp decided to accept high levels of fraudulent ...
Pennsylvania’s High Court lets police access Google searches without a warrant, citing consent via privacy policy.
Evercore analysts found that a surprising number of people like Google's new AI search.
A driver who admitted twice failing to provide a specimen to police for analysis has been given a suspended prison sentence.