Google cofounder Larry Page had a vision for search engines 25 years ago that sounds eerily close to what its AI product ...

Google clarified that exact keywords don’t serve ads in AIOs — but they also no longer prevent broad match keywords from ...

Apple expands App Store search ads for 2026 while Google confirms exact match keywords cannot serve in AI Overviews.

You might think you’ve mastered the Google Ads search terms report, but this essential optimization tool is still widely misunderstood – and often misused. Here are five tips to help you get more from ...

With Google Ads releasing AI Max globally back in September, more and more advertisers are trying it out. While some of the early data can show it underperforms, some are seeing success by using it ...

Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...

In this week's recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates ...

Google has steadily moved towards zero click searches over the past few years, with features such as instant answers and ...

Travel and hospitality brands are reworking search fundamentals, moving from keyword dependence to memory dependence, design-led content and experiences that AI can easily reference ...

Scammers are abusing Google's advertising platform to target customers of telecoms and utility brands and trick them into ...