The former Naismith College Player of the Year Bueckers clearly has a very bright future ahead of her in the WNBA. But as for her rumored new logo, it has gone the way of Nike’s logo for Caitlin Clark ...

Nike quietly locks in Paige Bueckers’ brand future, filing a trademark that signals bigger plans beyond player-exclusive ...

The logo comes from her nickname, "Paige Buckets," but fans don't seem to be loving the logo. Bueckers does get buckets, and ...

To close out the year, Fast Company asked seven design experts to choose one rebrand that—for better or worse—will be ...

Luxe quartz countertops have surged in popularity in recent years, with an 800% rise in imports to the US alone, thanks to their durability, heat resistance and smooth, natural look. But that beauty ...

We dissect 25 famous logos with 3 letters to reveal the strategic thinking behind their success. Learn the fundamental principles of lettermark design, from the genius of Paul Rand's IBM to the modern ...

The animal kingdom is filled with extraordinary species, each with features that make them stand out from the rest. Among them, many fascinating creatures begin with the letter P, showcasing unique ...

ALSO, the electric bike spin-off from EV-maker Rivian, just dropped some welcome news: a more affordable version of the bike is coming. Officially called the TM-B, the new model will launch at $3,500, ...

If you drive on Interstate 40 through West Knoxville, you already know the traffic can be a nightmare. But the recent designation of this stretch as one of Tennessee’s deadliest roads should concern ...

Ever stared at a Dior logo and wondered, “What's so special about those four letters?” Buckle up because we're about to ride through the glitzy world of high-fashion branding. And trust me, it's more ...

Americans use many abbreviations in everyday speech and writing. Shorthands like “yd” for yard and “a/c” for air conditioning are pretty straightforward, but there are some misconceptions about others ...

The branding, revealed at a press conference on September 4, includes an official logo for the city, a wordmark, and a set of guidelines for how Austin’s government will show up online. It was ...