The Superman logo is one of the most instantly recognizable symbols in the world. Yet, even the most dedicated Man of Steel fans might not know the fascinating origin story behind this timeless design ...

Fashion logos come in all forms – from intricate heritage designs to timeless graphic emblems. In such a diverse industry, a unique logo is key to standing out from the crowd. Some enduring fashion ...

Learn how logo fashion and luxury marketing are redefining modern fashion and influencing what people wear today.

New Delhi: Wipro Ltd, India’s third biggest software services firm, has redesigned its brand identity, abandoning the iconic rainbow flower logo with the tagline ‘Applying Thought’. Designed by WPP ...

Logo Rewind, a new book by designer, researcher, and educator Darren Leader, brings together over 200 trademarks from medieval-era Norwich in England and studies their impact on modern logo design.