Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while protecting the product.

GLP-1 drugs and “multi-sensory indulgence” are among the forces set to influence what consumers buy next year, according to ...

Discover how Freudian motivation theory impacts investor behavior, drawing on unconscious desires and motives for informed financial decisions.

As smartphone prices rise and upgrade cycles evolve, 2025 quietly emerged as a pivotal year for India’s re-commerce ecosystem ...

CDK study finds EV buyer confidence remains high even as overall consideration drops, offering dealers insights into sales & ...

If you've ever wondered which businesses really shine during the festive season, these are the ones that reliably cash in ...

New research shows that buying second-hand gifts is typically a thoughtful, intentional decision rather than an impulsive one ...

While blockbuster drug innovations have changed health outcomes for decades, we’re now seeing signs that GLP-1 medications like Ozempic and Wegovy may be changing something broader: the consumer ...

As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

Abstract: In the competitive retail sector, enterprises must be able to anticipate their clientele's behaviours. This research aims to enhance the precision of customer behaviour predictions by ...