While numerous researchers claim that the minimization of prediction error (PE) is a general force underlying most brain functions, others argue instead that PE minimization drives low-level, ...

Instead of bending a training-centric design, we must start with a clean sheet and apply a new set of rules tailored to ...

Today in the Money blog: Ticketmaster is changing how it sells tickets after a CMA investigation; HMRC can now take debt owed direct from your bank; we assess whether it's better to put money into ...

Brand Authenticity, Generation Z, Consumer Loyalty, Digital Engagement, Structural Equation Modeling, Emerging Markets, Ghana ...