Performance Max built-in A/B testing for creative assets spotted

Performance Max now supports built-in A/B testing for creative assets, giving advertisers a clearer way to measure and ...
Marketing

Three Key Differences Between A/B-Testing and Multivariate-Testing

If you were going to send the first OkCupid message to a potential date, how many versions would you come up with? And how would you test to see which one was the best one? Fortunately, there is no ...
The Norman Transcript

West Library construction contract approved by Pioneer Library System Board

The Pioneer Library System’s board approved a construction contract for the West Library revamp, pushing the system into Phase 2 of its library improvement master plan. The Board of Trustees approved ...
Morningstar

Flowflex Launches First FDA-Cleared 4-in-1 Home Test Detecting RSV, Flu A/B and COVID for Ages 6 Months+

FDA-cleared test enables at-home detection of RSV, Flu A/B and COVID in adults and pediatric populations. SAN DIEGO, Jan. 23, 2026 /PRNewswire/ -- ACON Laboratories, Inc. today announced the retail ...
New York Magazine

What Does an SAT Score Mean Anymore?

In November 2022, Intelligencer published this story about MIT’s decision to require applicants to submit SAT and ACT scores again, two years after nearly every elite college in the country made test ...
Ecommerce Fastlane

How to Test Your Store’s AI Agent Readiness: Complete Testing Checklist

Testing isn't optional. Every AI platform interprets your data differently. What works perfectly in ChatGPT might fail completely in Perplexity. Test ...