In essence, AdCP aims to do for AI-driven advertising what OpenRTB once did for real-time bidding—bring order to chaos. But this time, it’s not just about banner ads; it’s about creating a universal ...

From OpenAI to Google, chatbots are exploring ads and shopping tools to boost revenue, sparking fears about conflicts of ...

OpenAI's soon-to-be-launched advertising business could generate tremendous revenue if management executes well.

OpenAI has begun testing advertising in ChatGPT. Ad experts said OpenAI will need to prove a chatbot can actually sell.

Brands can challenge Meta’s automation by surfacing product-level trends, aligning them with purchase behavior, and ...

Learn how to use keyed dependency injection in ASP.NET Core to build applications that can select a specific implementation of a service at run time. Microsoft’s cross-platform .NET takes interesting ...

Who goes to Smith? We could quote statistics on geographic distribution, class rank and College Board examination scores. But statistics do little to give you a sense of the vibrancy, intelligence and ...

Cybersecurity firm LayerX uncovers 17 malicious extensions that can enable click fraud, user tracking, and more. The most ...