Our warmth is short-lived this week. A powerful cold front brings windy conditions and a BIG temperature drop for the end of ...

Officers in Horry County say one person was found hurt on Sunday morning.

HORRY COUNTY, SC (WMBF) - A gas station near Conway is being considered lucky, as customers are seeing wins after playing the ...

In 2024, the Associated Press reported that studies showed up to 70% of people abandon their resolution within months. “We ...

MYRTLE BEACH, SC (WMBF) - Mild weather lingers into Monday before a cold front ushers in much colder weather to finish up ...

HORRY COUNTY, SC (WMBF) - Police responded to an early morning shooting in Horry County. The shooting took place on the 6000 ...

FLORENCE COUNTY, SC (WMBF) - Officials are warning drivers of a road closure in the Pee Dee. According to Florence County Emergency Management, Canterbury Road has been shut down between South Marsh ...

The Salvation Army’s Angel Tree program helped more than 2,200 children along the Grand Strand this Christmas, marking the ...

The City of North Myrtle Beach said that beginning on Jan.5, residents can expect delays on Barefoot Bridge. Only one lane ...

Temperatures New Year’s Eve night will quickly drop through the 40s and into the 30s. The cooler weather will linger into New ...

PAWLEYS ISLAND, SC (WMBF) - A woman was reunited with her missing dog before Christmas, thanks to the community’s help. Bucca ...

Coastal Carolina football departed Brooks Stadium to travel to Louisiana for the Radiance Technologies Independence Bowl ...