When the internet emerged more than 25 years ago, the first websites were akin to a magical land of unicorns and casinos, resplendent with scrolling marquee text, flashing lights and bright sparkles.

The first page of your website should convey your key messages instantly, without much reading or clicking around. Remember that people scan rather than read, so your website should be designed ...

If you are interested in learning more about how website design is implemented in different countries, you are sure to enjoy this look at Japanese website construction techniques by Phoebe Yu.

Every design tells a story. Every story has a design. It’s your job to connect the two. It takes planning and thoughtful design every step along the way. Effective storytelling requires that you use ...

Whether you’re designing a website for an established company or for a budding startup, you have two options moving forward. You can either start from scratch and move your way up or you can use a ...

There are website design staples that have become more and more respected as time has gone by (like adaptive design or responsive design), and then web design trends that have decreased in popularity.

Let’s start by stating this: Not every visual story has to be interactive! Say it again: Your visual story does not have to be interactive to be effective! Your story, however, must be engaging. If ...

There is no one-size-fits-all approach to website design. Whilst some strategies, like link building and content marketing are applicable to all industries, it’s important to adopt a holistic approach ...

I rarely write about web design issues in this column since our mandate is to write about ways to use the Internet as a reporting tool (and besides, the Poynter Design/Graphics folks and Jon Dube’s ...

Your website is a reflection of your firm. Ideally, it enhances your branding and voice, But while there are many different directions you can take the site in, there are a few best practices when it ...