2025 was also the year of flexing on TikTok. A trend that gained traction on the platform in late May, "Holy (freaking) airball" videos, showed users bragging about what they are known for or other ...

WWD takes a look at viral food-inspired products and high-maintenance routines that made it big on TikTok's "For You Page" ...

TikTok is evolving from an easy-to-read ecosystem into a complex entertainment center and marketplace. What trends and ...

December on TikTok is always its own beast. As the year winds down, feeds shift from everyday routines to festive ...

Health officials are fighting to convince people that one of the latest Tik Tok trends -- adding borax to their drinking water to reduce inflammation and ease joint pain -- is dangerous and can kill.

This trend turned storytelling into an art form. People revealed entire life narratives through implication and clever hints, ...

Many of the ‘beauty trends’ circulating on Tik Tok don’t work and can affect your skin, says Dr. Leslie Baumann, a Miami dermatologist Joyce Marshall MCT file photo Be careful of the new “beauty ...