When companies market services it is quite different than marketing products. Here we go through four ways services are ...

Although hotels are a service industry, they also market products: the hotel itself and each of its facilities, for example. Hospitality products include much more than the hotel-inscribed bathrobes ...

A group of experts are going to lecture in the field of property marketing. In these lectures, 20 real estate workers from Dubai Development Board headed by Ahmed Thani Al Matrooshi, Development Board ...

Business owners who offer services to customers might not have a clear idea of how to market those services. Product marketing tends to be straightforward with the ability to provide a picture and ...

Digital marketing expert and Miami University alumnus Brian Carter presents "Facebook Marketing Psychographics & How Small Organizations Beat Big Ones," at 3:30 p.m. Monday, Feb. 3, in room 125 of the ...

As far as digital marketing is concerned, the home services industry has been a later adopter than most. Considering the personal nature of the products and services sold in this industry, it makes ...

Rutgers Business School- Newark is now offering the Bachelor of Science in Marketing fully online. This fully AACSB accredited program is intentionally created to address the need for a larger talent ...

The University of Johannesburg’s (UJ) Department of Marketing Management is proud to announce a thought-provoking public lecture by Professor Michael T. Ewing, a globally recognised branding expert ...