Since 2020, the number of ads that use humour as a creative strategy has dropped from more than half to a measly 34% globally across all channels. Sure, we are living in difficult times, which can ...

Whether or not it seems appropriate under certain circumstances, most situations, like most people, can benefit from a good laugh. A funny, timely comment can lift a mood, diffuse tension, or make a ...

Having a sense of humor is serious business. Faith in God and the ability to laugh at adversity are twin defenses that give needed perspective and detachment when misfortune plunges us into despair.

Tension: We’ve built entire online identities around wit and humor, yet find ourselves unable to show up when the people closest to us need genuine emotional connection. Noise: Social media metrics ...