Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

Learn which situations are appropriate for each type of business model and analyze the economics of a SaaS pricing model. Business model taxonomy Freemium, Marketplace, and SaaS models Choosing the ...

Business owners must always consider strategies that improve revenues on existing products and diversify into new markets with existing or new products. A product diversification strategy provides ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Great companies can create products that fail. But why do companies fail at new products?

Business development professionals always have to be aware of the market’s latest trends and developments. The market ebbs and flows, but shows off specific trends. Business development professionals ...

If you want to gain new customers and increase your revenue, you need to have a strong e-commerce marketing strategy. A ...

During a startup’s early days, it’s easy for founders to prioritize fundraising and product development over everything else, but finding the right service provider can be critical to a company’s ...

The Professional Certificate in Product Management is for those who want to build on or formalize their training for product management roles, including: Early-career professionals with one to five ...

NEW YORK--(BUSINESS WIRE)--Offerpop, provider of the leading visual user-generated content (UGC) marketing platform, today announced Amir Shub as the company’s new chief product officer. Shub, who ...

A successful Google Ads PPC strategy involves more than just picking a few keywords. It requires a structured plan that aligns with your business goals, optimizes your budget and uses data to boost ...