At the recent Modern Marketing Summit, I moderated a panel, "Know Thy Customer: Predictive Modeling And Brands Doing It Right," in front of over 100 attendees in the very cool Altman Building on West ...
For decades, whether someone could secure a loan often came down to a single number: their credit score. Today, that reality ...
With increasingly complex market dynamics, traditional personalization alone is no longer sufficient. Enter predictive AI ...
Auto dealers today are under constant pressure to operate more efficiently, forecast more accurately, and make faster, data-driven decisions. From inventory management to customer engagement, ...
The energy sector continues to face challenges like increasing power demands and grid instability, intensified by AI growth ...
This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. Predictive analytics is a method of data analysis used within ...
In this video interview, Ananth Kadambi, VP of real-world evidence and modeling solutions at Certara, explains how integrating real-world evidence and predictive modeling early in development can ...