Forbes contributors publish independent expert analyses and insights. Jodie Cook covers AI, marketing & LinkedIn for coaches & entrepreneurs Everyone wants LinkedIn fame but very few study the game.

A personal brand on LinkedIn shows who you are in the workplace. That’s why a good LinkedIn profile makeover matters. It’s the combination of your values, professional direction, and personality – all ...

Your LinkedIn profile is more than just an online resume—it's a key tool in your networking and job search strategy. Ladders' LinkedIn Optimization Service provides your with a guide to showcase your ...

LinkedIn’s organic reach is dropping sharply, especially for company pages. Personal profiles now outperform company pages for engagement and visibility. Thought leadership from CEOs and leaders ...

CEO of Judi Hays, Inc., LinkedIn marketing strategist and author of Elevate, Expand, Engage - A Refreshing Approach to Winning on LinkedIn. If LinkedIn were a business networking event, would you be ...

LinkedIn is well-known as both a networking tool and a digital resume platform. But for business-to-business (B2B) companies seeking a predictable and sustainable pipeline, LinkedIn can become so much ...

Have your LinkedIn posts been underperforming lately? You're not alone — and you're not imagining things. New data from AUthoredUp shows an 11–20% decline in reach across all content types, with users ...