American watch collectors can now purchase pre-owned, fully authenticated Rolexes directly from the company itself as part of the expanded program.

An insight from the program is that consumers will pay 28% more on average for a preowned watch that has been certified ...

In what has become an annual tradition for The Crown, Rolex will be rolling out a price increase across the bulk of its catalog beginning next month. And while Rolex is hardly unique in doing so — ...

A 39% U.S. tariff on Swiss imports takes effect August 7, hitting luxury watch brands hard. Swiss exports to the U.S. topped $6 billion last year, with brands like Rolex now facing pricing pressure.

A long-time insider favourite: a steel and platinum marvel with a deep sunburst blue dial that shifts with the light. The Yacht-Master spent years trading way, waaay above RRP; today, it’s one of the ...

Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury ...

A Morgan Stanley analyst said it's "unlikely that secondary prices will stabilize in the near future." ...

In the US, average increases landed at roughly seven percent. The steel Rolex GMT-Master II on Jubilee rose from US$11,300 in ...

For those not yet initiated into the world of Rolex, walking into an authorized dealer (AD) and expecting to walk out with a Submariner or Daytona is, frankly, adorable. Buying nearly any new Rolex ...