Much ado is made each year when Rolex releases new watches. Back in 2018, when the most recent Pepsi GMT Master II was launched in stainless steel, the model was immediately valued at double its ...

After delaying its product introductions and imposing temporary factory closures due to the Covid virus, Rolex has finally introduced its long-awaited new 2020 lineup, including new Submariner and ...

“While I am thrilled that Rolex has focused attention on what is arguably its flagship model, increasing the size to 41mm in diameter feels about a decade behind the times to me, back to when people ...

Bob’s Watches, a leading reseller, says the brand outperformed even though they are affordable compared to other Swiss brands like Audemars Piguet and Patek Philippe CEO Paul Altieri says the Daytona ...

Most collectors are losing their minds over the new Rolex Submariner, but the real fun in Rolex’s new 2020 lineup lies in the new Oyster Perpetual collection, now available in a rainbow of cheerful ...

Alongside the bombshell announcement of a larger, 41mm Submariner, Rolex also announced new versions of its entry-level watch. The dressy Oyster Perpetual has a substantially upsized 41mm case size ...

Rolex’s founder, Hans Wilsdorf, was onto something when he made his company logo a crown – it has remained the king of watch brands for more than a century. Its enormous brand equity is partly because ...

The in-joke with Rolex watches was always that even if you had the money to afford one, you’d be hard pressed to find a shop that would sell you one. Demand outstripped supply, and the most likely ...

Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its collection rise more than 8%. The change comes after a record-breaking year ...

If you purchase an independently reviewed product or service through a link on our website, Robb Report may receive an affiliate commission. Rolex’s newest release doesn’t tell the time, sit neatly on ...

From the hands and hour markers to the bezel and cyclops date, the Harborside Coast is the spitting image of the iconic dive watch. Every product is carefully selected by our editors. If you buy from ...

If you’re having a tough time securing your dream watch, you could always try becoming the best in the world at something. Scottie Scheffler, ranked number-one golfer on Earth, is a Rolex ...