There's a new type of shopper taking over at Walmart, and it could cause a big change that hurts budget-conscious consumers.
This is a guest blog entry by Kyle Thomas, V.P. of Research at TipTap Lab and Ph.D. candidate, Psychology at Harvard University. While researchers can determine, quite easily, consumer behaviors from ...
Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting ...
"It seems we are massively entering a quarantine of consumption where we will learn how to be happy just with a simple dress, rediscovering old favourites we own, reading a forgotten book and cooking ...
On Friday, May 5th 2023, The World Health Organization (WHO) declared an end to the COVID-19 emergency. The pandemic had been seeing a downward trend for over a year. While it will keep its status as ...
A commonly heard refrain in everyday life is, “That’s just the way I am,” or “It’s just my personality. I can’t change.” While it is true that personality traits are deeply ingrained, the refusal to ...
Discover how price inelasticity affects demand stability, consumer behavior, and revenue, even with price changes. Learn why businesses and policymakers monitor this key economic factor.