Paramount is introducing guaranteed, live programming ad placements during premium live sports events, starting January 24, 2026, during the UFC matchup between Pimblett and Gaethje.

Paramount abruptly shut down a TV network without alerting anyone, replacing it with a new broadcast channel.

LOS ANGELES — Paramount Skydance said it will make incremental programming investments of more than $1.5 billion next year to grow its streaming video business and revitalize its film studio, as it ...