When Jaime Medina tried log rolling for the first time Sunday, he was told to have quick feet. A few seconds later, he ended up in the pool — a common fate for a first-time log roller. The uniquely ...

After doing its part to grow the sport of logrolling in this country, the Jay and Judy Hoeschler family of La Crosse wants it to spread worldwide with the help of their new synthetic logs. The ...

Considered by many to be the sole purview of lumberjacks, the competitive sport of logrolling — in which participants pad about on a log in water and try to outlast one another — is hoping for new ...

WHAT: A new business that developed and sells a synthetic log for use in logrolling. WHO: The business is owned by the Jay and Judy Hoeschler family of La Crosse. Their daughter, Abby, is the ...

Key Log Rolling is an activity that improves balance, footwork, core strength and cardiovascular endurance. Two people stand on the key long and the goal is to be the last person on top. This is a ...