As Ford ends Lightning production, the company joins a market fragmenting into extended-range hybrids, budget models, and traditional EVs. Which strategy will fleets actually buy?

The automaker is ending production of its electric pickup while planning a series-hybrid F-150 and a new low-cost EV platform ...

"I wouldn't mind driving an electric pickup, but they're so expensive!" That's something you hear a lot, seeing as a Ford F-150 Lightning starts at an MSRP of $62,995 for the 2025 model year, and a ...

Ford is reportedly weighing whether or not to discontinue the all-electric F-150 Lightning full-size pickup truck, just a few years after the truck launched in 2022. Now, sources indicate that some ...

When a major automaker scraps plans for a new vehicle, it often falls to the suppliers to eat a lot of the costs associated with research and development. When Stellantis decided it no longer wanted ...

Given how popular pickup trucks are in North America, everyone bet that the first to launch an electric truck would win big. This didn't happen, and the electric pickup truck revolution fizzled out as ...

Ford Motor Company has outlined plans to rework its electric pickup strategy by developing an extended-range version of the F-150 Lightning that pairs battery power with an onboard petrol generator, a ...

Americans were never very EV-friendly, despite Tesla being an American company. However, many expected this might change once electric pickup trucks entered the market. Four years after the Rivian R1T ...