Postcards are still one of the most effective and efficient methods of marketing available today. Even with all the digital sales and advertising going on, direct mail postcards still work and can ...

There are a lot of moving parts when it comes to marketing, including postcard marketing. There is a certain amount of strategic planning, skill, and coordination that goes into the perfect direct ...

What do you mean the post office won’t let me mail it this way? Almost every day we get this question from a client. Since the post office has made mailing very complicated, there are many times that ...

A 30-year veteran of the direct mail and digital industries, Lori joined NaviStone in 2016 as the Chief Revenue Officer. Direct mail. Who doesn’t love it? Sure, we’ve all gotten junk mail and would ...

This direct mail postcard targets former members of the Society for Marketing Professional Services (SMPS) and urges them to rejoin the group. It has all the necessary elements of a successful design.

Augusta Free Press LLC worked with the Harrisonburg-based PavCon Group on a direct-mail postcard primarily targeting the Harrisonburg-Rockingham County markets. The postcard was sent to nearly 10,000 ...

Because it delivers more detail than the cheaper, briefer postcard mailer, the brochure makes a great direct mail alternative when it’s time to dig deeper for a positive customer response. It’s not ...

Let’s be honest—getting customers to respond to marketing these days can feel like pulling teeth. Digital ads? Overcrowded. Emails? Lost in spam. Social media? A never-ending scroll. But direct mail?

Companies that use Mailchimp for their online marketing now have a new way to reach out to consumers through the platform: physical mail. Mailchimp is rolling out a new feature that will let users ...

Few arrivals can – or should – energize a marketing team more than boxes of collateral. It takes months of work to produce but only minutes for an eager team to unwrap and sort stacks of glossy ...